5 Reasons Why You Should Use Tailwind
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Consistency is Key
Like social media, a consistent marketing strategy is important in order to build your Pinterest account. Spreading your pins out throughout the day is one way to stay consistent. By using software such as Tailwind, you not only can stay consistent, but you can do it without the need to be at your desk pinning all day. Consistency can lead to more exposure, save aka repins, and more followers.
If you use Pinterest to drive traffic to your website, you already know how time-consuming it can be! Pinterest requires a regular stream of fresh content, but the good news is you do not have to spend hours doing it all manually if you have the right Pinterest scheduling tool.
Tailwind is the best-known scheduling tool for Pinterest, but it is more of an all-in-one marketing tool.
Using Tailwind, you can:
Reach new audiences via Tailwind Communities
Schedule your pins at the optimal time and do it repeatedly with little work
Bulk create images to schedule
Tailwind Communities
Communities formerly known as Tribes allow you to collaborate with other pinners in your niche. Share each other’s best content to keep your audience happy! Connect with Pinterest creators, get inspired by fresh ideas, and build relationships with members in more than 20,000 Tailwind Communities. With over 20,000 Tailwind Communities to choose from, it is easy to meet new influencers and work together to activate your community.
Spend your time wisely by seeing which Communities are making the biggest difference for you. Measure engagement and potential reach right in your dashboard. Clear Community guidelines keep everyone accountable so you can focus on growth. Meet new creators in your space and deepen your existing connections. Chat, collaborate, share tips, and learn from each other.
Intervals & Smart Schedule
Always pin at the best times, so your audience discovers content when they are looking for it. Create a personalized schedule for your audience. Get recommended times and schedule your Pins to publish when Pinners are most engaged. Schedule Pins faster and give Pinterest more information about your Pins by sharing them to relevant Boards at preset intervals using the interval option. Fine-tune your schedule by dragging each Pin exactly where it needs to go.
Tailwind SmartLoop
SmartLoop allows you to easily re-queue your top-performing content automatically, saving you time! Save hours and hours of manual Pinning and ditch the complicated spreadsheets. Add your Pins to SmartLoop once and Tailwind will re-circulate them for you - indefinitely. I use SmartLoop to loop any content going to Pinterest group boards.
If you have seasonal content seasonal Loops automatically turn themselves on and off with the seasons so, you will always be circulating relevant Pins at the best times of the year.
Smartoop is super simple to set-up, and it is extremely easy to add new pins to the Smartloop when you are bulk pinning.
Safely re-share with built-in best practices. You can see everything you are pinning with the built-in intuitive calendar. Customizable rules ensure you are not spamming or breaking group board rules. Know what is working & hone your performance stats on each Pin.
Tailwind Create
You no longer need a professional designer to create jaw-dropping Pins. In one magical click, transform your photos into dozens of personalized Pin design ideas. The only hard part is deciding which one to use!
Instantly preview a stream of personalized Pin designs to find the right one for your business. Each one is expertly designed and optimized for Pinterest engagement.
Start with Pins automatically personalized to your brand. Then “Try on” different looks to suit your style. Not a designer? No problem! Instantly switch between colors, photos, and layouts to find your perfect look!
Drive more traffic to your content with the only suite of marketing tools built specifically for Pinterest. Streamline your Pinterest workflow for the fastest creation, publishing, and analysis available anywhere. Do not waste another minute downloading, organizing, or uploading your Pins!
Select a design from a continuously refreshed supply of new styles, featured collections, and seasonal options. With millions of combinations possible, your designs will truly be one of a kind!
Add your branding, logo, and fonts to start the Pin creation process. Drop the link to your blog post, or product, and let Tailwind Create grab images from your site to make this process easier. Try it now!
Below is a sample of a pin I created inside of Tailwind Create for a current client.